How to add your target keyword to your H1 in Showit

Quick answer

Click on your H1 in Showit and update the text to include your target keyword naturally — ideally near the start. It should still read well for visitors. One clear use of the keyword is enough.

How to fix it in Showit

1. Open your page in Showit

2. Use FastaSEO to check what your target keyword is for this page and where your H1 currently sits — go to the Headings tab

3. In Showit, click on your H1 text element

4. Update the text to naturally include your target keyword — ideally near the start

5. It should still read well for visitors — one clear, natural use of the keyword is enough

6. Publish your changes in Showit

7. In FastaSEO, click the Next button to re-scan your headings and confirm the keyword is now detected

What's the issue

FastaSEO checked your H1 against the target keyword you set for this page and couldn't find a match. The keyword either isn't there or is phrased differently enough that it won't be recognised by search engines.

Why it matters

• Your H1 is one of the strongest SEO signals on the page. Google gives it extra weight when deciding what your page is about and when to show it in search results. Including your target keyword in the H1 — especially near the start — tells both search engines and visitors immediately what the page covers. It also helps AI bots quickly understand your content and match it to relevant searches.

What good looks like

An H1 that includes your target keyword naturally near the front. If your keyword is "brand photographer Melbourne", your H1 might be "Brand Photographer Melbourne — Studio Name" or "Melbourne Brand Photographer for Coaches and Creatives". Avoid forcing it in awkwardly — it should still sound natural when read aloud.

How long this takes

Updating your H1 takes under two minutes.