Understanding text tags in Showit

Heading StructureUpdated 153 days ago

Quick answer

Text tags in Showit tell search engines and AI bots what role each piece of text plays on the page. Even if everything looks right on screen, the wrong tag can confuse Google about your page structure.

How to fix it in Showit

1. H1 — the main heading of the page. Only use one H1 per page. This is your most important SEO signal

2. H2 — main section headings. Use these to break the page into clear topics

3. H3 — subheadings underneath H2 sections. Use these for detail within a section

4. P — standard paragraph text. Use this for body copy, descriptions, and supporting content

5. NAV — navigation menus and navigation links. Helps search engines and accessibility tools identify your site navigation

6. DIV — a generic container element. Use this for decorative text, numbers, symbols, and emoji that are not meaningful content

What's the issue

Text tags are the labels assigned to text elements that tell browsers, search engines, screen readers, and AI bots what each piece of content means. In Showit, text tags are set inside the Text Tag option in Text Properties. Even if your text visually looks correct on screen, the underlying tag is what search engines actually read — so getting it right matters.

Why it matters

  • Showit often assigns text tags automatically based on the style you choose — Heading, Subheading, Paragraph. Because of this, incorrect tags can happen without you noticing. Going through each text element and checking the tag is one of the most thorough things you can do before launching your site. A clean tag structure helps Google, AI bots, and screen readers understand your content clearly and accurately.

What good looks like

Every page has one H1 at the top, H2s for main sections, H3s for subsections, P tags for body text, NAV for navigation, and DIV for any decorative or non-meaningful elements. No heading levels are skipped and no decorative elements are tagged as headings.

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